Hey, I'm Shelby! The creative kid turned adult, always dreaming and scheming up plans in a notebook. I'm fueled by creativity and driven by intention. My soul thrives on big ideas and speaking in front of crowds. Yet, I also love intimate gatherings with deep conversations. A mellow friend you can laugh with until crying, who will also comfort you when heavy tears flow. My heart is both my greatest strength and weakness. I wear it on my sleeve and generate warmth for others to do the same around me. I have no idea what my lifetime holds, but I aim to make people feel accepted and seen. To my core, I just want to be a mirror for others to see how wonderful they are. My journey to entrepreneurship wasn’t a straight line, but every twist and turn brought me to this moment.
A common misconception is creative branding only works for certain industries. That couldn’t be further from the truth. Every business has a story to tell. The key isn’t about chasing virality, it’s about having a strategic process that brings your brand to life in a way that makes sense for you. I believe everyone has their own lane and we work with our clients to clearly define it. I fuse editorial storytelling and imagination to transform ideas into something people can see, experience, and engage with.
Past Brands Include: Yale University, TJ Maxx, Khiel's
If you seek a creative partner to develop branding for campaigns or partnership event concepts that amplify your offerings.
If you want monthly management to stay on track, support to maintain momentum, or consulting to build your brand on your own.
If you want to bring a fresh perspective to your next event with workshops and talks designed to spark creativity, spark ideas, and inspire action.
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